Marketing Day: Receptiv’s new mobile web video ads, Xerox CMO interview & more

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

Here’s how social video will evolve in 2018

GUEST: Over the past few years, the internet has evolved from a text-based medium to the new TV. Cisco estimates that video accounts for 69 percent of all internet traffic in 2017. When the next-generation wireless network, 5G, hits in 2019 and 2020, we can expect that number to grow as more consumers are able […]

Facebook launches Creator app for influencers to build video communities

 Facebook wants to turn mindless, passive video consumption into “time well spent,” and now it’s giving social media stars a powerful tool to foster communities around their content. Today Facebook launches Facebook Creator, offering influencers Live Creative Kit for adding intros and outros to broadcasts, a unified inbox of Facebook and Instagram comments plus Messenger… […]

People are willing to pay $150K for this old Honda Accord thanks to this viral video

Max Lanman thought it would be funny to make an advertisement to sell his girlfriend’s ’96 Honda Accord. His spoof’s popularity drove the auction price so high that eBay took down the listing. Read more… More about Mashable Video, Ebay, Viral Videos, Mashable Video, and Honda Social Media

Video: 10 CRO Truth Bombs That Will Change the Way You Think

A few months ago we did a webinar with Larry Kim, founder of WordStream and legendary unicorn marketer. Larry has managed billions in ad spend, improving conversions on everything you can think of – from pay-per-click ads to paid subscriptions. I think it’s safe to say, that no one else on this planet has more […]

People are willing to pay $150K for this old Honda Accord thanks to this viral video

Max Lanman thought it would be funny to make an advertisement to sell his girlfriend’s ’96 Honda Accord. His spoof’s popularity drove the auction price so high that eBay took down the listing. Read more… More about Mashable Video, Ebay, Viral Videos, Mashable Video, and Honda Social Media

Report: What Marketers Need to Know About the ‘State of Video Marketing’

These days, there’s little doubt among marketers that video content is an incredibly powerful content marketing tool. After all, humans are visual creatures by nature, so it stands to reason that video often satisfies our content appetite. In fact, according to a Think With Google study, 50% of internet users said they’ve looked for videos […]

Coffee Meets Bagel dating app introduces ephemeral video to foster authenticity

 Coffee Meets Bagel, the dating app that serves up a small number of targeted matches each day, has today introduced a new video feature to help users connect right on the app. “We learned that people don’t really feel a connection to each other until they meet, which makes any dating app feel like a […]

The Small Business Guide to Facebook Video Marketing [Infographic]

Facebook videos can engage your customers and drive new leads, and they don’t have to be daunting to create or promote. Today’s infographic offers 11 tips to ensure your videos stand out. Read the full article at MarketingProfs MarketingProfs Daily: Content

How 7 Brands Connect With Audiences Through Long-Form Video Content

Content comes in many forms, including social media messages, blog posts, video, and more. But video is largely ignored with only 30% of B2B marketers believing video will be critical to their content marketing success. Considering video accounts for 74% of all internet traffic your brand cannot ignore video marketing. With audience’s having an average […]