15 Tips to Optimize Your CTA Buttons for Conversion

If you had to pack all your conversion wisdom and power into one tiny space, it would be the call-to-action button. It’s amazing how a single button can make or break an online business. I believe there’s no such thing as a successful marketing effort unless there’s a successful CTA. That’s why I’ve spent a […]

13 Tips for Creating More Effective Instagram Video Ads

Instagram has more than 400 million users that share 80 million posts daily, making it a pretty compelling platform for advertisers – particularly as other platforms struggle with concerns over data and privacy. Instagram itself boasts a highly engaged audience and says its ads help drive awareness. The platform offers multiple options, including photo ads […]

3 Tips for Using Facebook Ads to Drive Webinar Registrations

For business-to-business companies, webinars play a huge part in the buyer’s journey. Data from ClickMeeting’s new “State of Webinars 2018” report suggests that 76% of B2B buyers attend webinars in order to help them make purchasing decisions. Whether you use webinars to explain more about the products and services you offer, or to educate and […]

11 Killer Retail Marketing Tips to Drive Sales Year Round

There are two types of people in this world: those that love to shop, and those that hate to shop. I would say I’m more of a hater than a lover myself, but we all have to do it from time to time. In this consumer-driven world we live in, there are messages left, right, […]

5 Instagram pro tips you probably didn’t know about

Instagram is constantly rolling out new features and it can be kinda hard to keep up with them. Here are 5 tips that may help you become a better Insta-user. Read more… More about Videos, Facebook, Features, Video, and Instagram Social Media

8 Marketing Tips & Tricks for Personal Injury Law Firms

5.71 cost per click. That’s not a typo: in the United States it can cost a personal injury attorney 5.71 every time someone searches for the “best mesothelioma lawyer” and clicks their ad on Google. Furthermore, Search Engine Watch found that 19 of the top 25 most expensive keywords on Google are searches related to […]

Here’s 5 tips for Spring cleaning your digital footprint

Keeping track of multiple devices and digital accounts can be exhausting. Every piece of information shared online contributes to a user’s growing digital footprint which isn’t easily erased and can increase vulnerability to cyber attacks.  Here are 5 simple steps for smart sharing and enhancing cybersecurity, so that your digital footprint is much more organized […]

10 Tips for Video Marketing Success [Infographic]

Make sure you get the most out of your video investment with these 10 ideas to help create and distribute your marketing videos. Read the full article at MarketingProfs MarketingProfs Daily: Content

Five Tips to Help You Level-Up Headlines and Titles

Get your readers past the headline and into the content with these helpful tips for leveling-up your headline game. Read the full article at MarketingProfs MarketingProfs Daily: Content

Epic Instagram Captions, SEO Survival Tips & More Top Stories from February

February may be the shortest month of the year, but man, there was a lot going on this month. From the predictable (if misplaced) anxiety about Google Chrome’s new built-in ad blocker to must-read SEO survival strategies for the coming voice search revolution, there was plenty for marketers of all stripes to get their teeth […]