#SocialSkim: Facebook Nixes a B2B Feature, Governments Grow Weary of Social: 10 Stories This Week

This week: Facebook pulls an important B2B targeting capability; Messenger hits 1.3 billion users, but not all’s well; Pinterest reorganizes with boards within boards; Twitter pins hopes on a new product director; how Snapchat’s caught between Qatar and Saudi Arabia; and much more. Read the full article at MarketingProfs MarketingProfs Daily: Content

#SocialSkim: Snap’s College Play, Facebook’s Tinder Test, LinkedIn’s ProFinder: 11 Stories This Week

Snapchat again courts college audience; Facebook tests a Tinder-like feature, to spend billion on original programming for “Watch”; Twitter’s new account-sharing feature; a year into LinkedIn ProFinder; Facebook’s ad format for print catalogs; Apple partners with Snapchat for AR; much more! Read the full article at MarketingProfs MarketingProfs Daily: Content

How to Find the Stories in Your Data for Compelling Reporting

Our hyper-connected digital world is defined by an overabundance of data. Everything’s measurable, trackable, and quantifiable. Want to know how many people died on screen in your favorite movie? Or how much ice cream the average American eats per year? The data’s at your fingertips. The ready availability of data is great for marketers. It […]

Instagram Announces New Ad Options for Stories, Including Canvas Ads

Instagram has announced some new Stories ads option, including Canvas ads and the ability to upload Stories content for ad use. Social Media Today RSS

Facebook brings its Canvas ad format to Instagram Stories

 Instagram is announcing several new features for advertisers today. The biggest is probably the expansion of the Canvas ad format to Instagram Stories (which supposedly reach 250 million people daily). While businesses have been able to advertise in Instagram Stories since earlier this year, this introduces a new, full-screen, interactive ad format to that mix. […]

Instagram now lets you share Stories in direct messages

Instagram is getting the ability to share Stories — your own and those made by others — in direct messages. The feature is gradually rolling out globally on Android and iOS over the coming weeks, according to an Instagram blog post. The direct message icon will now appear whenever you watch a Story. To share […]

Instagram's Extending the Threshold for Stories Content to the Last Week

Instagram’s now letting some users post content from the last week to their Story.  Social Media Today RSS

#SocialSkim: Facebook Rolls Out ‘Watch,’ LinkedIn’s New Audience Network: 10 Stories This Week

Facebook’s YouTube competitor Watch goes live; LinkedIn’s major new Audience Network tool; WhatsApp gets serious with a business app; where Snapchat still beats Instagram; the app Millennials say is more indispensable than Facebook or Instagram; much more… Read the full article at MarketingProfs MarketingProfs Daily: Content

Snapchat Announces Campus Publisher Stories to Boost Appeal with Students

Snapchat’s partnering with US colleges to provide school publications in Discover, which could help boost appeal amongst students. Social Media Today RSS

Facebook's Testing a New Option to Cross-Post Instagram Stories to Facebook

Facebook Stories would appear to be the platform’s least successful Stories clone – but that could be all about to change. Social Media Today RSS