Digital Marketing News: Predictive Analytics, Blockchain and Email Marketing Industry Report

Predictive Analytics: Predicting Customer Behavior to Improve ROI As marketers, we’re always trying to stay ahead of the curve. But, does that curve factor in what customers or clients are looking for? This infographic shows us how predictive analytics can help do just that. Business 2 Community IAB sets up Blockchain Working Group for advertising […]

Marketing Day: Fandango movie suggestions via Messenger, Facebook ad news & more

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

Marketing Day: AMP links at large, August’s top 10 YouTube video ads & FTC news

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: How Facebook’s, Instagram’s and Snapchat’s audience size estimates compareSep 15, 2017 by Tim Peterson Facebook’s and Snapchat’s self-serve… Please visit Marketing Land for the full article. Marketing Land – Internet Marketing […]

Digital Marketing News: Better Text Ads, Lifestyle Templates & AMP for AdWords

Seven Tips for Writing Better-Performing Expanded Text Ads [Infographic] Writing text ads is a challenge – how can you be compelling enough to drive a conversion with such limited space? There are several tricks of the trade explored in this new infographic. MarketingProfs Google to Advertisers: Get Your Mobile Landing Pages Ready Google recently announced […]

Fake news! How to recognize bad advice in link building and SEO

Overloaded with content? Julie Joyce explains why it’s essential for SEOs and link builders to learn how to wade through a sea of potential misinformation. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

Facebook fights fake news with guidelines for monetizing content

(Reuters) — Facebook said on Wednesday it would introduce tougher rules on who can make money from advertising on its network, responding to criticism that it makes it too easy for providers of fake news and sensational headlines to cash in. With immediate effect, the world’s largest social network will launch new standards to provide […]

Fake news! How to recognize bad advice in link building and SEO

Overloaded with content? Julie Joyce explains why it’s essential for SEOs and link builders to learn how to wade through a sea of potential misinformation. The post Fake news! How to recognize bad advice in link building and SEO appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search […]

Even more US adults now getting news from social media, says Pew

 New research by Pew suggests there has been another increase in the proportion of U.S. adults getting news via social media platforms. Read More Social – TechCrunch

Digital Marketing News: Visual Content Trends, Facebook Ads Controversy & Bing Retargeting

The Hottest Visual Content Marketing Trends in 2017 [Infographic] Visual content can help you boost your content marketing efforts in terms of engagement and resonance. This infographic shows the most common types of visual content marketing, what type of visuals consumers prefer and more. Social Media Today Facebook’s Ad Metrics Come Under Scrutiny Yet Again […]

If a Hillary-endorsed media platform is tech’s best solution for ‘fake news’ then we’re screwed

 Social media sites have had a pretty interesting year when it comes to approaching filter bubbles and echo chambers and the real world effects that come when they effect something like a national election. Verrit is a fledgling media startup that’s aiming to provide a platform for Hillary supporters to look at infographics with quotes […]