The 40 Most Common SEO Mistakes [Infographic]

Which search engine optimization (SEO) mistakes appear most often on websites? To find out, SEMRush used its site audit tool to collect anonymous data on 100,000 websites and 450 million webpages. Read the full article at MarketingProfs MarketingProfs Daily: Search Engine Marketing

Study finds Reddit’s controversial ban of its most toxic subreddits actually worked

 It seems like just the other day that Reddit finally banned a handful of its most hateful and deplorable subreddits, including r/coontown and r/fatpeoplehate. The move was, at the time, derided by some as pointless, akin to shooing criminals away from one neighborhood only to trouble another. But a new study shows that, for Reddit […]

The Content Structures, Processes, and Tools Most Used by Marketers

Most marketers say their company has style guidelines in place for content, but less than half say their firm has developed more complex content structures such as a customer journey map, according to research from Content Marketing Institute. Read the full article at MarketingProfs MarketingProfs Daily: Content

The Most Important B2B Digital Marketing Trends and Stats of 2017 [Infographic]

Which social platforms work best for B2B marketing? How is the demographic of the B2B buyer changing? How are B2B marketers using content? Find out the answers and more in today’s infographic. Read the full article at MarketingProfs MarketingProfs Daily: Content

Google Releases New Report on the Most Popular 'How to' Searches

Google has released a new report on the popularity of ‘how to’ content, which may help spark new content ideas. Social Media Today RSS

The Most Discussed Issues on Facebook and Instagram in July [Infographic]

Facebook has released the latest version of its monthly ‘Hot Topics’ report, highlighting the most mentioned issues across the platform in July. Social Media Today RSS

Obama responds to Charlottesville with one of the most liked tweets in history

After a “Unite the Right” white supremacist rally in Charlottesville, Virginia, turned deadly on Saturday, former president Barack Obama reached out on Twitter to comfort Americans. While President Trump was silent on the platform, refusing to address the violent clash between hate groups and protesters for hours, Obama shared a powerful message in the form […]

The Content Qualities That Most Influence B2B Purchasing Behavior

Prospective buyers of B2B products find content to be most useful when it speaks to needs/pain points and provides specifications, according to research from Content Marketing Institute and SmartBrief. Read the full article at MarketingProfs MarketingProfs Daily: Content

The 8 Most Effective Words to Use in Your Next Email

Sometimes you think you’ve done all you can to increase engagement in your emails, but it’s just not working. And you may ask yourself, “What more can I do?” Changing how you write your emails can be the key to increasing engagement. Using more effective and persuasive words, you can push your subscribers to take […]

The Most Discussed Issues on Facebook and Instagram in June [Infographic]

Facebook has released the latest version of its ‘Hot Topics’ report, which looks at the most discussed issues across The Social Network in June. Social Media Today RSS