Marketing Day: Receptiv’s new mobile web video ads, Xerox CMO interview & more

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

Call to B2B marketers: Job titles matter more than you think

While ABM can help you target the key decision-makers in your accounts, job titles aren’t always what they seem. Columnist Sonjoy Ganguly explains how to factor hierarchy into your ABM strategy. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

SearchCap: Google My Business, PBN links & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google My Business, PBN links & more appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, […]

Marketing Day: Facebook debuts web-based VR, Media Trust CEO interview & more

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

How to Make Your Website More Secure (So Google Doesn’t Punish You)

Posted by lkolowich Thanks to the buzz around website hacking and personal data theft in recent years, most Internet users are aware that their sensitive information is at risk every time they surf the web. And yet, although the personal data of their visitors and customers is at risk, many businesses still aren’t making website […]

Twitter, high on 280 characters, more than doubles the length of display names

What good are 280 characters if you have to shout them from a measly 20-character display name? Just two days following the surprise announcement that Twitter would be doubling the character count allowed per tweet, the San Francisco-based company is back with another update — and you’d better believe it’s about yet even more characters. […]

Google Maps gets brighter UI, new category icons and more color-coding

Changes designed to make it easier to find relevant content and destinations. The post Google Maps gets brighter UI, new category icons and more color-coding appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

7 Ways to Write More Engaging, Compelling Website Copy

Kurt Vonnegut, one of the heavyweights of 20th century literature, once said that every single sentence of a story should either reveal something about a character or advance the action. You might not be crafting traditional narratives on your website, but Vonnegut’s timeless advice still holds true whether you’re helping people learn a new skill […]

Google aims to make apps for Google Assistant more functional and discoverable

It also enables users to start a task on Google Home and complete it on a smartphone. The post Google aims to make apps for Google Assistant more functional and discoverable appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, […]

4 WordPress Formatting Tips to Make Your Posts More Readable

This post is by ProBlogger Writing Expert Ali Luke You’ve finished your post, and you breathe a sigh of relief. After a quick edit you publish it to your blog, and wait for the comments, tweets, shares, or any sort of feedback. But once again, you get nothing. There may as well be no-one reading […]