11 words and phrases to avoid using on social media — and what to say instead

Coming up with original or catchy wording for your social posts is important if you want to stand out in the busy social media sphere. To help you avoid common clichés, we’ve put together a list of words to avoid using, and potential replacements. 1. Groundbreaking Unless you invented the smartphone or something truly groundbreaking, you […]

Earned media platform Cision adds image tracking with ShareIQ purchase

ShareIQ’s technology is designed to track huge numbers of images across the web, even if they have been slightly modified. The post Earned media platform Cision adds image tracking with ShareIQ purchase appeared first on Marketing Land. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

Fake news inquiry calls for social media levy to defend democracy

A UK parliamentary committee which has been running a multi-month investigation into the impact of online disinformation on political campaigning — and on democracy itself — has published a preliminary report highlighting what it describes as “significant concerns” over the risks to “shared values and the integrity of our democratic institutions”. It’s calling for “urgent […]

Facebook and Instagram add activity trackers to help you limit your time on social media

Instagram and Facebook are encouraging users to think more carefully about how much time they’re spending on their apps with the launch of new activity-tracking tools. Today, Facebook announced that it is adding “activity dashboards” to the main Facebook app, and to Facebook-owned Instagram. The company said these dashboards are…Read More Social – VentureBeat

Best Practices for Choosing Effective and Captivating Social Media Visuals

For both B2B and B2C brands, social media marketing has become an age-old tactic by now. And it’s no surprise. Despite working 8 hours a day and sleeping (hopefully) 8 hours, the average person still spends nearly two hours each day on social media, according to a study by Mediakix. But the social media landscape […]

Social media and your business: Choosing the best platform

With all the social media platform options, it’s hard to know where to start. Facebook, Twitter, Pinterest, LinkedIn and Instagram boast the greatest volume of users per month, but which of these popular networks is right for your business? To develop a strategy that builds your following and allows you to communicate with consumers, you should have […]

AdColony: Brands are worried about unsafe content and fake news on Facebook, social media

Brands have moved quickly to spread their message through social media and influencers. But those brands have also run into unsafe content, such as hateful speech and inappropriate or offensive content, that negatively impacts consumers’ views of both the advertiser and the platform where the incident occurred. Two-thirds of marketers (67 per…Read More Social – […]

Investing in blockchain-integrated social media startups could be 2018’s best idea

SPONSORED: Presented by Top Games Social media, blockchain, and cryptocurrency have a very close relationship. Much of the growth and popularity of cryptocurrency can be attributed to social media apps. Cryptocurrency and blockchain technology, in turn, has also greatly influenced the social media market. Have you already heard about blockchain-int…Read More Social – VentureBeat

U.S. consumers are less satisfied with social media after year of data scandals

The social media industry is less likable than airlines and health insurance. That’s according to a survey from the American Customer Satisfaction Index, out today. Each year, the ACSI surveys consumers on their attitudes toward a handful of social media sites. The ACSI uses seven main benchmarks to determine a site’s favorability: ease…Read More Social – […]

How to Get Free Media Attention for Your Small Business

Imagine your business featured on live television or radio — for free! It’s just a pipe dream, right? It doesn’t have to be, according to media expert Paula Rizzo. The media is searching for people just like you to share their stories with the masses. You just need to know how to tell it. During […]