Instagram adds face filters to live video

 Instagram is making its face filters available for live video streaming through the app, the company announced today. Instagram had introduced face filters, which add visual effects to detected faces, back in May, but until now it was only available on video and images captured first and then posted to your Instagram Story after the […]

Why I Love Broadcasting My Podcast Recordings Live

Seven years ago, I recorded my first live podcast. The process was remarkably simple, even then: my co-hosts and I called into BlogTalkRadio on our phones and we provided postgame commentary for a basketball game that had just ended. I’m pretty sure the three of us outnumbered listeners for that first show. So the stakes […]

Wowza creates ClearCaster streaming appliance for Facebook Live broadcasters

Wowza Media Systems has unveiled its Wowza ClearCaster, an appliance for professional broadcasters and streamers to stream on Facebook Live. Colorado-based Wowza designed the appliance in collaboration with Facebook. The ClearCaster appliance is built from the ground up to broadcast conversations on Facebook Live, from any workflow. Facebook is also announcing changes to its Facebook […]

Microsoft’s new Mixer Create app lets you live stream games from your phone

 Microsoft’s mobile game streaming app Mixer Create is launching out of beta testing today on iOS and Android, allowing gamers to broadcast the games they’re playing right from their phone. This feature works on Android with all games, but is more limited on iOS. On iPhone, select games that have enabled Apple’s ReplayKit functionality will […]

Live Chat Best Practices for Conversion Rate Optimization

As many as three-quarters of website visitors abandon their shopping carts, and nearly 50 percent bounce from your site. Wouldn’t it be great if you could read your website visitors’ body language while they are browsing — and better understand which visitors you can profitably engage with… Please visit Search Engine Land for the full […]

Phrase match is dead. Long live phrase match!

Reports of the demise of phrase match have been greatly exaggerated, finds contributor Steve Cameron. It turns out that there are certain situations in which it comes in pretty handy. The post Phrase match is dead. Long live phrase match! appeared first on Search Engine Land. Please visit Search Engine Land for the full article. […]

8 Reasons Why Brands Should Be Using Facebook Live

Here are some key reasons why brand should consider using Facebook Live in their social media marketing strategy. Social Media Today RSS

Wargaming will stream 1,000 hours of World of Tanks gameplay on Facebook Live

World of Tanks is rolling out on your newsfeed. Wargaming is partnering with Facebook to stream over 1,000 hours of video centered on its popular take on online shooters. In addition to livestreams of gameplay, this deal includes historical content, interviews with players, and coverage of esports events, such as the World of Tanks regional and […]

Facebook boosts snubbed Stories Camera with Live, GIF & text sharing

 Despite the tepid reception for Facebook Stories, the social network is doubling down on its full-screen Camera feature. Today Facebook added the ability to go Live, shoot two-second GIFs and share full-screen text posts on colored background from Facebook Camera, which lets you share to Facebook Stories, Direct messaging and the traditional News Feed. Read […]

Facebook launches Watch tab for TV shows and live sports

Facebook today debuted a new initiative called Watch to take on TV companies and streaming services like Netflix and YouTube. The social media giant listed three goals for the Watch platform, which will feature both user-generated and original content. It’s intended as a place for creators and publishers to find an audience, build a community of […]