CRO tools to help you boost your SEO efforts

Is your site getting a lot of traffic? If yes, great! But your work is not over. Contributor Stephanie LeVonne says it’s time to implement a conversion rate optimization campaign. Here are four tools to help. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, […]

4 Facebook Updates to Help You Market Your Local Business

With over 80 million small businesses using Pages to engage customers and drive growth, Facebook has become an indispensable resource for local advertisers. 1.6 billion people use Facebook to connect with small businesses, and the majority of these users visit their favorite businesses’ Pages on a weekly basis. Via Search Engine Land And while pay-per-click […]

Facebook and Instagram add activity trackers to help you limit your time on social media

Instagram and Facebook are encouraging users to think more carefully about how much time they’re spending on their apps with the launch of new activity-tracking tools. Today, Facebook announced that it is adding “activity dashboards” to the main Facebook app, and to Facebook-owned Instagram. The company said these dashboards are…Read More Social – VentureBeat

The Practical Steps that Help More Marketers Use Data

Everyone knows that if you want to be a savvy modern marketer, you need data. Agencies tout their expertise in data-driven marketing, big brands herald a new age driven by big data trends, and it’s standard practice to have Google Analytics set up on your website. But let’s get real. You might have Google Analytics […]

These 3 Simple Website A/B Tests Can Help You Save Millions

Have you ever thought, “If we could increase our traffic by X%, digital marketing would become so much easier”? If so, don’t worry—you’re not alone. Many companies choose to funnel a large percentage of their marketing spend into advertising, hoping to scale their business by attracting large numbers of new customers. Unfortunately, paid customer acquisition […]

Google Image search updates referrer URL to help publishers track image search traffic

In coming months, the Google Image search referral URL will be changing. Make sure your software tools are ready. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

It’s official: Brexit campaign broke the law — with social media’s help

The UK’s Electoral Commission has published the results of a near nine-month-long investigation into Brexit referendum spending and has found that the official Vote Leave campaign broke the law by breaching election campaign spending limits. It says Vote Leave broke the law including by channeling money to a Canadian data firm, AggregateIQ, to use for […]

Squadhelp adds AI to help invent successful brand names

With AI, the Chicago-based platform is adding visual search, performance tracking and name generation to its crowd-sourced naming platform. The post Squadhelp adds AI to help invent successful brand names appeared first on Marketing Land. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

#Postcards4Families fundraising campaign lets kids help separated families at the border

It’s hard not to feel helpless as details regarding the more than 2,300 kids who’ve been separated from their parents at the U.S. and Mexico border continue to come out — including heart-shattering audio from child detention centers. After brainstorming ways to raise awareness about the harrowing effects of the Trump administration’s “zero-tolerance” policy, a […]

One Calendar Tip To Help You Stay Positive, Creative And Engaged In Your Business

Do you struggle to fit in all your commitments? Is your calendar getting the better of you? Does your schedule make you want to run away from it? As entrepreneurs we have to manage our time – it is one of the constants in the game. As business owners, the open-ended nature of our time […]