#Postcards4Families fundraising campaign lets kids help separated families at the border

It’s hard not to feel helpless as details regarding the more than 2,300 kids who’ve been separated from their parents at the U.S. and Mexico border continue to come out — including heart-shattering audio from child detention centers. After brainstorming ways to raise awareness about the harrowing effects of the Trump administration’s “zero-tolerance” policy, a […]

One Calendar Tip To Help You Stay Positive, Creative And Engaged In Your Business

Do you struggle to fit in all your commitments? Is your calendar getting the better of you? Does your schedule make you want to run away from it? As entrepreneurs we have to manage our time – it is one of the constants in the game. As business owners, the open-ended nature of our time […]

Snap Lenses that help musicians go viral have the music industry swooning

As Snap competes for new users and partners, the company is winning big fans among music industry insiders who embrace the social media service’s potential to help artists connect with fans. Speaking this year at the annual Midem Music Conference in Cannes, Snap vice president Ben Schwerin discussed the company’s emerging music strategy…Read More Social – […]

Apple unveils new Do Not Disturb features and app limits to help break tech addiction

Apple today became the latest tech company to unveil a slew of new settings and tools that will help users limit how much time they’re spending on devices and apps. The announcement was made onstage at Apple’s annual Worldwide Developers Conference in San Jose, California. “It [phone usage] has become such a habit that we might […]

How to Run an In-Depth Conversion Optimization Audit on Your Website That Will Help You Boost Conversions

Regular audits are key to modern digital marketing. They can help to find bottlenecks in everything from SEO to customer acquisition, and do it faster than ever before. Top of the list is often a conversion optimization audit. And one simple audit can help marketers increase their conversion rates by huge numbers. Just see Case […]

Could the Breadcrumb Technique Help Boost Your Landing Page Conversions?

We’ve all heard the term “less is more”. And we’ve been told this applies for landing pages too. I.e. your forms should be short and only ask for only the bare minimum of required information if you want to convert. However, when used across the board, this advice can backfire. As an example, one of […]

Mental health awareness month and why the tech world needs help

OPINION: Whether madness makes an entrepreneur or being an entrepreneur makes you more susceptible to mental health conditions is debatable. But one thing is, unfortunately, clear and apparent: The two are intrinsically linked. About 72 percent of entrepreneurs are affected directly or indirectly by mental health conditions. That’s in stark c…Read More Social – VentureBeat

Facebook’s facial recognition feature could help find missing persons

Facebook’s new facial recognition features makes some people uneasy, but the tool could help find missing people. Australian organisation Missing Persons Action Network (MPAN) has launched a campaign called Invisible Friends, asking people to add the profiles of missing people as friends on the social media platform. SEE ALSO: Facebook’s facial recognition features could cost […]

10 Service Business Essentials that Help You Win Clients with Confidence

Here’s a scary thought: What if your content marketing actually works? What if you get all the clients you want? Will you be able to handle them? Those are important questions every service provider needs to answer honestly because there is often a disconnect between what we say we want and the actions we take. […]

10 Video Metrics That Will Help You Establish ROI

Video can make for effective marketing content, but tracking its ROI can be tricky. Here are 10 metrics to monitor to help ensure your video investment is paying off. Read the full article at MarketingProfs MarketingProfs Daily: Content