Facebook debuts web-based VR experiences within standard News Feed

Sony’s film, “Jumanji,” and British museum The National Gallery have posted early examples of “360 experiences” on Facebook. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

Facebook needs to tame its overactive algorithm

GUEST: There are a number of disturbing elements to the Russian election hacking scandal — most notably the fact that a foreign entity was somehow able to use Facebook and other social networks to influence an already stressful U.S. election. But what has baffled me most about the hacking scandal is that the Russians were […]

Facebook launches Creator app for influencers to build video communities

 Facebook wants to turn mindless, passive video consumption into “time well spent,” and now it’s giving social media stars a powerful tool to foster communities around their content. Today Facebook launches Facebook Creator, offering influencers Live Creative Kit for adding intros and outros to broadcasts, a unified inbox of Facebook and Instagram comments plus Messenger… […]

Marketing Day: Facebook debuts web-based VR, Media Trust CEO interview & more

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

Facebook removes ‘delete post’ option from the desktop web version

Facebook has a long tradition of tweaking and changing its interface, testing new features with a small selection of users to see what works and rolling changes back when they don’t pan out. But surely the company wouldn’t prevent users from deleting their posts on its social network? Well, a flurry of complaints across social media […]

Marketing Day: Google Shopping ads, voice search & Facebook news

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: 7 Google tips to supercharge your Shopping ads Nov 16, 2017 by Matt Lawson Shopping ads promote your online and local inventory. Columnist and… Please visit Marketing Land for the full […]

Facebook kills App Invites, the native app Like button and other dev features

 It’s been a while since my Facebook notifications feed was filled to the brim with invites to play FarmVille, but I’ve been reminded every so often at how awful those times were. It seems that tool for growing an app’s audience is not long for this world as Facebook has announced that App Invites, alongside […]

Facebook releases tools and tips for livestream creators

Facebook is gunning to be the social network for gamers and other passionate communities, and it is releasing a couple of new tools that will help those creators and their videos get noticed more easily. The Facebook Creator App helps creators manage their presence on Facebook, and the Facebook for Creators site is a central […]

9 Ways to Lower Your Facebook Ad Costs

Facebook is a compelling platform for advertisers for many reasons, including powerful targeting options and affordable costs, among others. Your Facebook ad costs, of course, will vary based on a number of factors, including your audience, industry, goals, and optimization settings. Average cost per action on Facebook However, Dan Rohsler, social account manager at digital […]

Facebook says Russia did try to meddle in Brexit vote

 BuzzFeed has obtained a statement from Facebook in which the tech giant admits, for the first time, that some Russia-linked accounts may have used its platform to try to interfere in the UK’s European Union referendum vote in June 2016. Read More Social – TechCrunch