How to Improve Your Facebook Organic Reach & Engagement [#SMTLive Recap]

What to do about declining Facebook reach? Our latest #SMTLive Twitter chat explored the various opinions and approaches. Social Media Today RSS

5 New Facebook Updates and Tests Spotted This Week

Here are five new Facebook updates and tests spotted ‘in the wild’ this week. Social Media Today RSS

Facebook will measure how its ads compare against, complement TV campaigns

Facebook will offer more advertisers the ability to measure campaign brand lift, but brands will need to trust Facebook to grade its own homework. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

#SocialSkim: Facebook Nixes a B2B Feature, Governments Grow Weary of Social: 10 Stories This Week

This week: Facebook pulls an important B2B targeting capability; Messenger hits 1.3 billion users, but not all’s well; Pinterest reorganizes with boards within boards; Twitter pins hopes on a new product director; how Snapchat’s caught between Qatar and Saudi Arabia; and much more. Read the full article at MarketingProfs MarketingProfs Daily: Content

Zuckerberg abandons new Facebook share class after shareholder lawsuit

(Reuters) — Facebook Inc Chairman Mark Zuckerberg abandoned plans on Friday to create a new class of company stock with no voting power, which was meant to be a way for Zuckerberg to retain control over the company he founded while fulfilling a pledge to give away his wealth. Zuckerberg on Friday said that he […]

Facebook and Twitter play bigger role in Congressional election-hacking probe

 As Congressional investigations into Russia’s role in manipulating the election for U.S. president deepens, tech companies are assuming a more central role in the inquiries. Both Twitter and Facebook are stepping up their efforts to cooperate with Congressional investigations into Russian interference with last year’s presidential election. Read More Social – TechCrunch

Facebook will hand over Russia-linked ads bought during U.S. election to Congress

(Reuters) — Facebook Inc on Thursday launched an overhaul of how it handles paid political advertisements on the world’s largest social network, responding to criticism that it has not done enough to prevent the manipulation of elections. Chief Executive Mark Zuckerberg said the company would start by sharing with U.S. congressional investigators some 3,000 political […]

Facebook is sending Jewish New Year messages to people who aren’t Jewish

As much as Facebook ostensibly wants to be your friend, it mostly just wants to be a growing, massive data cache of your life, filled with loads of information about you—some true, some false.  The latest comic evidence: some Facebook users were greeted with a “Happy New Year” message on the top of their News […]

Younger Users are Leaving Facebook – Here’s What to Do

Another study has suggested Facebook is losing traction with teens. Time to move on?  Social Media Today RSS

Marketing Day: Fandango movie suggestions via Messenger, Facebook ad news & more

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips