Best New Online Advertising Features of 2017 (So Far)

2017 is half in the bag! The world has been turned on its head and back again. Amazon munched the world’s leading supplier of non-GMO Cheetos. There were fidget spinners. Other stuff happened. While we’ve already had a smattering of PPC experts weigh in on the hottest strategies to hit search and social this year, […]

The Top U.S. Media Publishers on Social Media – June 2017

Which media companies posted the best results on social last month? Here’s the latest data from Shareablee. Social Media Today RSS

Key Results From the 2017 Digital News Report

Oxford University’s Reuters Institute for the Study of Journalism has just released their 6th annual Digital News Report. Social Media Today RSS

Make the Most of Your MozCon 2017 Adventure – A Seattle How-To

Posted by Danielle_Launders There’s a little secret we keep here in Seattle: it doesn’t actually rain all the time (we just want people to think that so we can keep the beautiful summers all to ourselves). Those of you who have been to a MozCon before are in on that secret; those of you who […]

Call to Action Conference 2017 – Recap and Recordings

It’s a wrap! Unbounce just hosted its 4th annual Call to Action Conference, with 1,200+ of the brightest marketers from brands like MEC, Adobe and Vimeo in attendance. On stage, our roster of marketing experts (Rand Fishkin, Mitch Joel, Mari Smith and Scott Stratten to name-drop a few) shared marketing predictions and loads of actionable advice. […]

The biggest trends & changes in PPC so far in 2017

From new products to ads updates to targeting changes, here’s a look at the paid search changes that mattered most. The post The biggest trends & changes in PPC so far in 2017 appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About […]

2017 Content Excellence Challenge: The July Prompts

Happy July! Here are the Copyblogger Content Excellence prompts for this month. For those of you who haven’t joined us yet, each month in 2017 we’re providing a pair of prompts: one to make you more productive and one to improve your creativity or writing skill. Feel free to try one prompt or both. You […]

2017: The year in social marketing so far

From Snap’s IPO to Facebook’s ad breaks to Instagram’s Stories, here are 2017’s biggest stories in social so far. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

The 25 Most Expensive Keywords in AdWords – 2017 Edition!

Way, way back in 2011, when the world was young and fidget spinners weren’t yet a thing, there was lore floating around in the search marketing world that “mesothelioma” was the most expensive keyword to bid on in Google AdWords, costing upwards of 0 per click. But was it true? I had a little idea: […]

35 Face-Melting Email Marketing Stats for 2017

Let’s face it: outside of denim shorts, Doc Martens, and home-sewn SLAYER patches, it doesn’t get more metal than email marketing.  There are mounds of KPIs to track and optimize for. It’s expensive. There’s segmentation. Time of day. Design. You have to sacrifice goats. CTA placement. Need I go on? (This is the part where you […]