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3 AdWords extensions now eligible for call-only ads

Account-level extensions will be eligible to display automatically with the ad type. The post 3 AdWords extensions now eligible for call-only ads appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

5 Can’t-Miss Sessions at #INBOUND17

It’s that time of year again, Inbounders! Between September 25 and 28, marketers of all walks will descend on Boston for HubSpot’s annual celebration of “the human, helpful side of business.” This year’s INBOUND keynotes promise to be unbelievable (again), with speakers as wide ranging as former First Lady Michelle Obama and WWE star John […]

Facebook and Twitter play bigger role in Congressional election-hacking probe

 As Congressional investigations into Russia’s role in manipulating the election for U.S. president deepens, tech companies are assuming a more central role in the inquiries. Both Twitter and Facebook are stepping up their efforts to cooperate with Congressional investigations into Russian interference with last year’s presidential election. Read More Social – TechCrunch

10 Things that DO NOT (Directly) Affect Your Google Rankings – Whiteboard Friday

Posted by randfish What do the age of your site, your headline H1/H2 preference, bounce rate, and shared hosting all have in common? You might’ve gotten a hint from the title: not a single one of them directly affects your Google rankings. In this rather comforting Whiteboard Friday, Rand lists out ten factors commonly thought […]

Silicon Valley should reject Saudi Arabia

American companies face a difficult tradeoff when dealing with government requests, but they should just say no to Saudi Arabia, which is using social media companies to do its dirty work in censoring Qatari media. Over the past few weeks, both Medium and Snap have caved to Saudi demands to geoblock journalistic content in the […]

How to Prioritize SEO Tasks [+Worksheet]

Posted by BritneyMuller “Where should a company start [with SEO]?” asked an attendee after my AMA Conference talk. As my mind spun into a million different directions and I struggled to form complete sentences, I asked for a more specific website example. A healthy discussion ensued after more direction was provided, but these “Where do […]

How tbh hit #1 by turning anonymity positive

 The innovation of tbh, teen-speak for To Be Honest, was getting rid of the typing. Whether asking or answering questions, open text fields invite abuse when combined with anonymity. Even an innocuous question like “What do you think of me?” can lead to mean-spirited comments if responders don’t have their names, and therefore any accountability, […]

Thoughts on Facebook’s 9 plans to curb election interference

 Election meddling is Facebook’s next adversary, and it’s got a plan to attack it just like it did with fake news. Solutions to both these scourges come too late to prevent tampering that may have aided Donald Trump winning the presidency — but at least Facebook is owning up to the problem, working with the […]

Social media ad fatigue: How to combat it without spending all day making new creatives

Ad fatigue is a problem we’re all too familiar with, so how can you avoid it? Contributor Laura Collins shares key techniques to refresh your creative efficiently and effectively. Please visit Marketing Land for the full article. Marketing Land – Internet Marketing News, Strategies & Tips

7 Evergreen Ideas To Repurpose Your Content To Reach a Wider Audience

Publishing great content on your blog is sometimes not as difficult but what is really difficult is getting a lot of people to discover and read the content. So, if your content is not being read, it’s like dancing in the dark where nobody but you alone knows you are dancing. But with these 7Continue […]